With warmer days and bank holidays on the horizon, families across Britain are revving up their travel and leisure plans. To ensure that the sector is well prepared for this annual seasonal trend, Royal has introduced a number of new additions to their camping and caravanning range for 2018.
Perfect Cross Selling Opportunities for Motor Factors
The logic behind allocating motor factor shelf space for leisure products is that many items actually compliment the portfolio that are already stocked. For example, motor factors who stock travel and touring accessories such as European motoring kits, roof bars, boxes and bike carriers can find valuable opportunities in items such as camping furniture and accessories.
Here are some items from the Royal 2018 range that can deliver great cross-selling opportunities on the shelves of a motor factor:
Whether a motorist is an avid camper or otherwise, sleeping bags are handy to have in the car boot in case of emergencies. Lightweight but warm, this item makes long road trips more comfortable as well as being invaluable during the cold winter months while waiting for help to arrive in the time of need.
Royal’s 2018 sleeping bags are made of high quality hollow-fibre filling. Available in single (adult or junior) and double sizes, the sleeping bags have zip baffles to provide additional insulation during colder weather and a small pocket inside to keep small valuables safe.
Royal’s range of picnic bags have always been well received by road- and daytrippers. To provide customers with added functionality this year, Royal has introduced a stool with a coolbag.
The sturdy, steel framed stool has an integrated 20L coolbag and adjustable carry strap. Folding down easily for compact storage and transportation, the appeal of this product extends further than the avid campers.
Royal has added to their enhanced range of camping chairs with the introduction of the new colourways of existing favourites and two new chair designs – the kids’ tub chair and director’s chair. Both chair designs are sturdy, but lightweight. Folding down easily for compact storage and transport, these comfortable seats also have an appeal to motorists who will be embarking on their road trip adventure.
These items are just a selection of Royal’s 2018 product offering. With a comprehensive portfolio that is exclusively available from FPS via the F:Drive, speak to your local FPS representative on how to strategically allocate shelf space that best suits the needs of your customer base.